“how do i give up control when i've been solo for so long?”

one of the hardest inflection points for most business owners is going from a company of one (or two if they have a business partner) to hiring, delegating, and/or outsourcing duties.

 

why? fears of things going wrong and getting messed up; customers leaving; and/or adding more to your plate to hire, train, and manage.

 

it often sends people back to doing it themselves. that’s typically a mistake.

 

on this episode of your business hotline, anna calls in to think through how to set her business, and herself, up for success before she goes on maternity leave.

 

no matter the reason, you can’t do it all in your business forever (well, you can, but it will cost you a lot more than the dollars it would cost to hand off responsibilities to those who love to do it and are great at doing so).

 

in the episode, we go into more depth on these steps:

  • getting clear on what you want/need to outsource/automate/systemize, etc

  • creating your SOPs (standard operating procedures)  while you’re actively doing the task(s)

  • deciding what to automate versus continuing to have it handled by a human

  • considering use cases for using a project management tool

  • keeping your brand and its values consistent and top-notch when you don’t manage it all

a few things to keep in mind if you have resistance to the idea of creating systems and/or delegating:

  • freeing up time gives you space to do things you’ve not been able and/or want to do.

  • consider what possibilities could open up if you create space in these ways.

  • it’s worse on you at first when you outsource and delegate – but it’s well worth it long-term. it will get better if you keep with it.

as my co-host kate says, ’your brains are for thinking, not remembering’. let them do what they do best.

 

watch or listen here.

to starting somewhere (which is better than not starting at all), darrah

darrah brustein